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Bulgaria: +359888955615
Spain: +34654118887
(WhatsApp; Viber)

perla@velmar.com
1142 Sofia, Bulgaria
51 Vasil Levski Blvd.

Weekdays: 10:00 – 19:00
Saturday: 12:00 – 18:00
Sunday: Closed

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Discover VELMAR: Your Destination for Fine Jewelry in Sofia

Located in the heart of Sofia, VELMAR is your premier destination for exquisite jewelry. Nestled in an authentic, historic building, our showroom is a hidden gem where elegance and craftsmanship meet. Whether you’re looking for a stunning piece of gold jewelry, a timeless silver accessory, or the classic beauty of pearl jewelry, VELMAR offers a diverse selection that caters to all tastes and preferences.

Jewelry in Sofia: A Tradition of Excellence

Sofia has long been a hub for fine jewelry, where tradition and craftsmanship have been passed down through generations. VELMAR is proud to be part of this rich heritage. Our jewelry store in Sofia is more than just a place to purchase jewelry; it's a space where art, tradition, and modern innovation come together. Our team of skilled artisans, trained at the world-renowned Gemological Institute of America (GIA), ensures that each piece we offer meets the highest standards of quality. Whether you're searching for gold jewelry in Sofia or a unique silver or pearl creation, you can be confident that every item is crafted with precision and care.
The legacy of fine jewelry making in Sofia is evident in the intricate designs and meticulous craftsmanship found in every piece at VELMAR. Our commitment to quality and excellence is what sets us apart from other jewelry stores in Sofia. We understand that each piece of jewelry carries its own story, and our goal is to help you find the perfect piece that will add to your personal narrative.

Gold Pearl Necklace 30. Great selection of fine pearl necklaces from VELMAR
Explore Our Showroom in Sofia Center

Our showroom, located in Sofia center, invites you to experience the artistry and craftsmanship that define VELMAR. The showroom itself is a blend of old-world charm and modern elegance, providing a perfect backdrop for our extensive collection. Here, you can browse through a wide array of jewelry, including everything from classic gold and silver pieces to modern designs and custom creations. Each piece in our collection is designed to withstand the test of time, combining traditional techniques with contemporary trends.
Our central location in Sofia makes it convenient for locals and visitors alike to explore our collection. The VELMAR showroom is designed to offer a relaxing and luxurious shopping experience, where you can take your time to admire each piece and find the one that speaks to you. Whether you are looking for a gift or a special treat for yourself, VELMAR is the place to find jewelry that embodies elegance and sophistication.

Custom Jewelry and Unique Designs

At VELMAR, we understand that jewelry is deeply personal, which is why we offer custom jewelry services. Our custom jewelry service allows you to bring your vision to life with the help of our skilled artisans. Using state-of-the-art technology, including 3D printing, combined with traditional handcrafting techniques, we can create a piece that is truly one-of-a-kind. Whether you're looking for a custom gold necklace, a personalized silver bracelet, or a bespoke pearl jewelry set, VELMAR is the place in Sofia to make it happen.
Custom jewelry is more than just a product; it's an expression of your individuality. At VELMAR, we take the time to understand your preferences and desires, ensuring that the final piece exceeds your expectations. From the initial design consultation to the final presentation, we work closely with you to create jewelry that reflects your unique style and personality.

Long Pearl Necklace 1. Great selection of fine pearl necklaces from VELMAR
A Commitment to Quality and Sustainability

At VELMAR, we take great pride in the quality of our materials and craftsmanship. Every piece of  jewelry that leaves our showroom is a testament to our commitment to excellence. We carefully select the finest materials, ensuring that each piece is not only beautiful but also durable and long-lasting. Our dedication to quality is matched by our commitment to sustainability. We strive to minimize our environmental impact by adopting eco-friendly practices in our production processes, ensuring that our beautiful creations also respect the planet.
Sustainability is at the core of our values at VELMAR. We believe that the beauty of our jewelry should not come at the expense of the environment. That’s why we continuously seek out new ways to reduce waste and energy consumption in our workshop. By choosing VELMAR, you’re not only selecting exquisite jewelry but also supporting a brand that values ethical and responsible practices.

Gold, Silver, and Pearl Jewelry in Sofia

Our collection at VELMAR includes a wide range of gold, silver, and pearl jewelry, each crafted with the utmost care and precision. Whether you are looking for a timeless gold ring, a sophisticated silver bracelet, or an elegant set of pearl earrings, you will find it at our jewelry store in Sofia. Our gold jewelry collection features classic designs as well as contemporary pieces that are perfect for any occasion. The silver jewelry at VELMAR showcases the versatility and beauty of this precious metal, offering everything from minimalist pieces to intricate, detailed designs.
Pearls are a signature element in our collection, and VELMAR is renowned for its pearl jewelry in Sofia. Our pearls are carefully selected for their luster, color, and quality, ensuring that each piece is as beautiful as it is unique. From simple pearl necklaces to elaborate sets, our pearl jewelry is designed to complement any style and occasion.

Designer Pearl Necklace 3. Great selection of fine pearl necklaces from VELMAR
Illusion Cord Pearl Necklace 1. Great selection of modern pearl necklaces from VELMAR
Visit VELMAR: Your Trusted Jewelry Shop in Sofia

VELMAR is more than just a jewelry store; it's a place where beauty and elegance are crafted with care and passion. Whether you're shopping for a special occasion or simply want to add a new piece to your collection, our team is here to help you find exactly what you're looking for. Visit us in Sofia center and discover why VELMAR is the preferred destination for jewelry enthusiasts in the city.
Our knowledgeable staff is always ready to assist you, whether you need help choosing the perfect piece or have questions about our custom jewelry services. At VELMAR, we believe that purchasing jewelry should be a memorable experience, and we strive to make every visit to our showroom a special one.